TikToker Alix Earle Teams Up With Aminolean To Launch Limited-Edition Flavor — Retail Bum

Retail Bum
3 min readMar 23, 2023

Energy nutrition brand AminoLean has teamed up with TikTok influencer Alix Earle to launch a limited-edition flavor for its popular line of pre-workout powders and energy drinks called Berry Alixir.

RSP Nutrition, the company that produces AminoLean, noted that they began working with Earle back in October 2022 and instantly became a fan of the brand.

“Before AminoLean, she had never tried a pre-workout that made sense for her lifestyle and goals. After taking AminoLean for months as a pre-workout, Alix then started taking AminoLean beyond the gym and would use it for daily activities and anytime energy,” said Kelechi Okere, executive vice president at RSP Nutrition.

The Berry Alixir Pre-Workout Powder currently retails at $34.99 and is noted to include all the benefits that have led to AminoLean’s online viral popularity. With 125mg of natural caffeine derived from green tea leaves and organic matcha, the product boosts clean energy and helps with mental focus. Each serving of the powder also includes 5g of vegan aminos that help enhance performance and aid in muscle repair.

To better align with Earle’s objectives, AminoLean integrated Biotin into the Berry Alixir Pre-workout Powder with the goal of also supporting…