Sweetgreen Launches’ Green January,’ New Rewards and the Melissa Wood Health Bowl — Retail Bum

Quick service restaurant (QSR) chain Sweetgreen is looking to help customers jumpstart a healthy routine in the new year with its latest campaign, Green January.

The Green January promotion encourages customers to try items on the Sweetgreen menu to unlock special rewards.

“The new year is all about setting attainable goals,” said Chief Brand Officer Nathaniel Ru.

To celebrate the launch, Sweetgreen has tapped the founder of Melissa Wood Health (MWH), Melissa Wood-Tepperberg, to speak to customers about how implementing small, healthy daily habits can better fuel their minds and bodies.

“We’re excited to be working with Melissa to show that making healthy food choices doesn’t have to mean compromising on delicious, craveable ingredients,” Ru added.

Customers looking to partake in the challenge can do so online or through the Sweetgreen mobile app until January 18, 2023, and they will have a chance to be one of five lucky winners to receive a free annual subscription to MWH.

Additionally, those that opt-in and order any of sweetgreen’s core menu items or the custom Melissa Wood Health Bowl three times between January 3, 2023, to January 18, 2023, have the opportunity to receive $7 off their next digital order to continue to meet their wellness goals.

“Sweetgreen connects its customers to real, wholesome food every day,” said Wood-Tepperberg. “I’m a firm believer that no matter where you are, and no matter how much time you have, it’s important to find a moment each day to do something that helps your overall well-being — food choice included.”

Those looking to try MWH can do so for free for a month when they sign up for a monthly membership by using code “sweetgreen” at checkout on melissawoodhealth.com.

Photo credit: sweetgreen

Originally published at https://retailbum.com on January 4, 2023.