Marc Jacobs Leverages AI, Holds Three Minute Fashion Show — Retail Bum

Marc Jacobs chose Monday evening to host its Fall 2023 runway show at the prestigious New York Public Library, captivating the audience with a succinct lineup of 29 looks that effortlessly unfolded in a mere three minutes.

Defying conventions, the models exuded confidence as they briskly paraded, mirroring the electrifying pace of the grand finale. Jacobs, with a gracious demeanor, acknowledged the audience, adding a final touch of elegance to the captivating display.

Despite the limited time to absorb every detail of the collection, onlookers noticed impeccably crafted suits, figure-flattering dresses with cinched waists, and flat shoes and black tights. The striking monochromatic palette made a bold declaration, paying homage to the charm and adaptability of black and white clothing. Meanwhile, the hairstyles and makeup captured a distinct essence reminiscent of Debbie Harry’s iconic look circa 1982.

Giving the show a high-tech bend, Jacobs employed AI (artificial intelligence) to generate the show notes, showcasing both the limitations and awe-inspiring capabilities of machine critique in capturing the intricate essence of fashion, historical references, and the prevailing spirit of the times.