Kendall Jenner & Alton Mason Appointed As the New Faces of Messika’s New Brand Campaign — Retail Bum

FFrench luxury jewelry brand Messika has unveiled its 2023 campaign, featuring two of the biggest names in fashion and entertainment, Kendall Jenner and Alton Mason.

The campaign, shot in the middle of the American desert, is inspired by the world of American cinema and vintage cars.

Valérie Messika, the brand’s artistic director, created a spectacular shoot, mixing contemporary jewelry, colors, and designs. The campaign, which reflects Kendall Jenner’s passion for iconic American cars, features vintage cars and bright Pontiacs.

“This new collaboration is deemed as a natural extension with Messika,” said Jenner, who has collaborated with Messika before. “I love old American cars, so it was wonderful to be able to soak up that vintage and mythic aura that was emitted. Iconic jewelry, unique cars in a spectacular American setting, what could be more inspiring!”

The photo shoot exudes a strong modern vibe and encourages bold and unrestricted styling, with American dancer Alton Mason marking a new chapter in his partnership with the House of Messika.

“Messika breathes a new, cool, and modern breath into the world of jewelry. Our collaboration during last September’s show was…