Hims & Hers Partners With The Vitamin Shoppe

Telehealth platform, Hims & Hers Health, which provides personalized health and wellness experiences, has teamed up with The Vitamin Shoppe to offer hair care products online and in-store at over 280 locations.

“Providing consumers access to personalized care has always been our priority,” said Melissa Baird, chief operating officer of Hims & Hers. “We are excited to work with The Vitamin Shoppe, which shares our passion for helping consumers be their best selves, to bring our hair care solutions to more physical retail locations, as well as their digital shoppers.”

The partnership is part of Hims & Hers effort to make its products more accessible, starting with its haircare solutions. The company said that it might expand access to some of its other offerings early next year.

“As the premier destination for a comprehensive range of trusted health and wellness solutions, The Vitamin Shoppe is pleased to now offer the innovative haircare products from Hims & Hers, including shampoos, conditioners, and topical hair growth solutions. Beauty, skincare, and haircare are essential product categories for our customers and we are excited to expand our offering to include these high-quality formulas from the haircare experts at Hims & Hers,” said Muriel Gonzalez, chief merchandising and marketing officer at The Vitamin Shoppe.

Hims & Hers was originally launched in November 2017 by CEO Andrew Dudum, Hilary Coles, Jack Abraham and Joe Spector at venture studio Atomic in San Francisco, California. The company’s products and services are available across all 50 states and Washington, D.C.

Originally published at https://retailbum.com on October 12, 2021.