BigCommerce and Google Launch New AI-Powered Tools for Enterprise Merchants — Retail Bum

BigCommerce and Google Cloud have joined forces to bring advanced artificial intelligence (AI) features to their enterprise merchants to boost sales. The collaboration will equip merchants with a range of powerful tools, allowing them to enhance operational efficiencies, optimize product discovery, and provide customers with an elevated shopping experience.

The new AI-powered solutions are set to become available to merchants on BigCommerce’s open SaaS eCommerce platform across the globe by the end of 2023.

“BigCommerce is deeply invested in AI that will allow enterprise merchants to optimize their eCommerce operations using the most advanced and innovative technologies to drive operational efficiencies, deliver more targeted and personalized shopping experiences, and ultimately sell more worldwide,” said Troy Cox, senior vice president of product at BigCommerce. “Creating AI-powered solutions with Google Cloud cements the significance of our collaborative partnership as we move to strengthen AI in the eCommerce industry together.”

One of the key features being rolled out as part of the initiative includes AI-powered writing capabilities, which can be leveraged to simplify and expedite the creative writing process and, in turn, help merchants…